Sarah “Intellagirl” Smith-Robbins

Sarah “Intellagirl” Smith-Robbins is the Director of Emerging Technologies at Kelley Executive Partners as well as a member of the Marketing faculty at the Kelley School of Business. She is also a PhD candidate in Rhetoric at Ball State University. Presumably, she is most widely known as “Intellagirl” on Twitter.

Her research focuses on communication practices in social media, virtual worlds and video games. Sarah spends her days designing games, ranting about social technologies in education and business, and fighting the mis-perceptions about girl gamers and girl geeks. In addition to being a pink-haired mother of triplets, Sarah is also a writer and an instigator of various acts of geeky creativity. Find out more about Sarah at www.intellagirl.com.

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